Trouble viewing? Web Version | Mobile Version

Powerlines
 
border
NOVEMBER TIP

Want to drive up your email open rate? Get creative about new ways to engage your audience. Try adding interactive features, such as surveys or feedback forms. Or, incorporate your social media persona a bit better using tools like Twitter wikis, embedded YouTube videos or Instagram hashtags.

See more tips here.
border
 
border
PROJECT SPOTLIGHT

Motorola really highlighted holiday gift ideas in this EPK designed and distributed by PWR.

image
See more releases, newsletters, tips, evites, websites and more here.

border
 
border
GET IN TOUCH!

(312) 924-4224
www.pwrnewmedia.com

facebook twitter Pinterest email
 
SUBSCRIBE/UPDATE
 
FORWARD TO A FRIEND
 
Bookmark and Share
 
PWR
border

image
 

10 Ways to Plug Yourself into the Conversation

Last month, we shared a few thoughts on how the shift to digital news creation and consumption has changed the way PR and marketing professionals, organizations, media outlets and consumers communicate. This month we wanted to follow up with some thoughts on how you can plug yourself, and your organization, into the conversation. Click below to watch our Managing Partner, Malayna Williams, share her favorite 10 tips.


     
 
The 10 Ways
1 Create and share digital content
2 Make sure all of your digital pages are easy to share
3 Invite people to follow you on your digital assets
4 Provide digital and easily-transferable assets
5 Load up your newsroom with digital, easily-transferable assets
6 Cross-pollinate your social media and digital efforts
7 Contribute to the conversation
8 Monitor the conversation about your brand
9 Engage honestly in your relationships
10 Create content that's useful to your target audience
 
     



border
'Tis the Season to Start Thinking Digitally

holiday galleryThe holidays are a great time of year for many reasons, not the least of which is that it's a good time to get extra creative with your digital assets. Start incorporating holiday themes and calls-to-action in your New Media Releases, newsletters and e-tips. And, get innovative with this year's holiday card: invite your friends and fans to build a snowman, toss a few snowballs, or relax by a crackling fire. It's a great way to spread a little extra love (and save a few trees)!

border