2011 Journalist Survey:
What We Learned About New Media

What We Learned from Our 2011 Journalist Survey (It may surprise you!)

1000 Words: New Journalist Survey Zooms in on Images in News Releases

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PWR’s 2010 Survey of Journalists:Getting to the Heart of What They Want

2009 Journalist Survey: News Release Preferences

2009 Journalist Survey: New Media Usage

2008 Journalist Survey

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Countdown: 10 Great Ideas From 2011

Holiday Stocking Stuffers From PWR

Time for an Email Distribution Checklist:
A PWR Infographic

Digital Dictionary

View more White Papers & Featured Articles

Social, Relevant, and Fabulous!: Five Digital Strategies to Bring You Closer to Your Target Audiences

Making the Most of the Digital Shift


Four Reasons Email is Still the Hottest Thing


Countdown: 10 Great Ideas from 2010

We're Making a List (and Re-gifting): A Look Back at PWR Content Speaking Across the Spectrum: Creating, repackaging and sharing content that works

Digital Eye Contact
Ten Must-Haves for Today's Digital Newsroom

Spring Cleaning for Your Email Campaigns

The First Annual Power Awards Take Center Stage

Countdown! 10 Digital Ideas for PR Professionals

Three Great Ways to Use Video

Email: The Savvy Socialite

10 Ways Social Media & Digital News are Changing the Converstion
10 Tips for Plugging Yourself into the Conversation

Does Your Brand Need a Social Media Makeover?

Email: The Digital Glue


Virtual Roundtable: Conversations with the Media

Case Studies: Did you know we…?

5 Innovative Ways to Add Web Content to Your Next New Media Release

Our Conversation with the Chicago Tribune’s Eric Benderoff

Here’s a Good Idea…Use Video!

Our Recent Chat with Two High Profile Bloggers

Play the PWR Deliverability & Rendering Game

What to include in your next NMR (and what to avoid)

Top 5: A few ways to Cross-pollinate Your Email List with Other Social Platforms

Tips for Improving Your Open Rate

Is the Preview Pane the New Subject Line?

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Listen Up! It’s PWR’s Virtual Roundtable with the Media


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What Bloggers Want: Featuring Tom Foremski


What Bloggers Want: Featuring John Biggs

Making the Most of Your Open Rate: Six Elements That Can Make or Break Your Email Campaign

The Video About Video: A Tutorial on How to Effectively Use Online Video

Making the Most of the Digital Shift

News Releases That Work (below)

How Email, Social and Mobile Work Together

Wait! Don't Push That Send Button Yet

15 Great Email Ideas to Have in Your Pocket