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Is It Time To Smooth Things Over with Your Hair? Pantene¨ Pro-V Turns Around Your Hair Relationship with the Daily Moisture Renewal Collection

Be the First to KnowDo your locks look and feel burnt out? Pantene Pro-V Daily Moisture Renewal is a unique collection of shampoos, conditioners, stylers and treatments designed for daily use to help repair dry, damaged hair. Each product in the Daily Moisture Renewal Collection contains a Pro-V formula that helps prevent damage and moisturizes for a soft, smooth, moisturized feel. Thanks to Pantene, you can say bye-bye to dry and hello to soft, smooth hair!

Did you know that 60 percent of US women blow-dry their hair 2-3 times a week 1? That’s more than 100 times a year! Blow drying hair is a common beauty ritual most women do every week, especially for a night out with friends, a special work event or date, or just because they love the look and feel of a fresh blowout.

It is no secret that blow-drying can damage your hair, but did you know…

  • The amount of heat in 100 blow-drys is equivalent to the amount of heat needed to melt eight pounds of ice!

  • The amount of energy used to blow-dry your hair 100 times is enough to run a plasma TV.

Knowing that, does your relationship with your hair need a little damage control? The NEW Pantene Pro-V Silky Moisture Whip and Daily Moisture Renewal No Crunch Curls Whip are designed to provide benefits of both a styler and a treatment in a lightweight, whipped form. The Whips give hair the enhanced dose of moisturization it needs to help compensate for lipid loss and transforms dry hair into silky hair that feels moisturized for up to 48 hours. Additionally, they are designed with the right blend of “Super Moisturizers” to transform dry, rough hair into soft, smooth styles.

  • The Silky Moisture Whip is designed to transform rough, frizzy strands into hydrated, soft hair.

  • The No Crunch Curls Whip will tame unruly, curly hair and transform it into defined, smooth and bouncy curls that last without the crunch.

Also included in the Daily Moisture Renewal Collection, are the Pantene Pro-V Daily Moisture Renewal Shampoo and Conditioner system. This system is designed to not only repair the damage of 100 blow-drys*, but also helps nourish your hair with moisturizers for a soft, smooth feel.
*damage to smoothness and shine.

That’s not all! The Pantene Pro-V Daily Moisture Renewal Collection is a full product line of shampoos, conditioner, stylers and treatments including:

  • Pantene Pro-V Daily Moisture Renewal Shampoo and Conditioner
  • Pantene Pro-V Daily Moisture Renewal 2-in-1 Shampoo & Conditioner
  • Pantene Pro-V Daily Moisture Renewal Silky Moisture Whip
  • Pantene Pro-V Daily Moisture Renewal No Crunch Curls Whip
  • Pantene Pro-V Daily Moisture Renewal Moisture Mist
  • Pantene Pro-V Daily Moisture Renewal 2-minute Masque

Have a hair disaster story? We want to hear about it!
Tell us and your readers about your funniest, craziest or most embarrassing hair disaster. The blog post with the most compelling story will win a 3 day/2 night trip for TWO to Los Angeles to attend a pool party hosted by beauty extraordinaire, Nadine Jolie, on August 28th. All you need to do is post by Monday, August 20th at NOON!

Fire up the look and feel of your hair without burning a hole in your wallet with Pantene Pro-V’s Daily Moisture Renewal Collection!

1 Based on a 2009 P&G study with more than 2,000 US women

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Rachel Vontobel
DeVries Public Relations
646-253-0217
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