Brightstar - Brightstar at Mobile World Congress
 
Brightstar Provides Smarter Supply Chains

In our evolving industry, Brightstar understands that no two supply chains are alike. Our Supply Chain Optimization Services can be customized to meet your business needs – creating profitability and savings at every step of the value chain.

Device Portfolio Management
Today’s wireless consumers switch to the most cutting-edge device at the moment it becomes available, forcing product lifecycles to shorten. At the same time, smartphone proliferation means businesses need to offer a wider range of devices. Brightstar leverages its unique position in the wireless space to gather strategic market intelligence and provide valuable insight into this trend. Our device portfolio management tool provides profitability metrics per device in real time, enabling fast, accurate marketing decisions that maximize the profitability of the portfolio.

Forward Logistics, Fulfillment, and Reverse Logistics
The global wireless ecosystem is complex and constantly changing. Brightstar utilizes its global reach and local expertise to provide seamless logistical support to manufacturers, operators and retailers, all with the ability to anticipate and adjust to market needs. With state-of-the-art distribution centers and a deep understanding of both global and local challenges, Brightstar is able to streamline procurement, distribution and all aspects of reverse logistics. Using our proprietary serialized inventory management technology, we can assemble, store, pack, kit and ship serialized wireless devices on behalf our customers.

Strategic Sourcing and Business Intelligence
As the desire for new devices grows, wireless operators must cope with increasing demand for devices at various points across the pricing spectrum, with little consistency from market to market. Brightstar’s solutions allow for greater pricing visibility and improved demand forecasting. We enable retailers to maintain lower inventory levels and high fill rates at the point-of-sale by shipping smaller orders faster and more frequently. Our capabilities reduce costs and increase satisfaction for the consumer.

Inventory Ownership & Management
Using strategic sourcing, business intelligence, demand-supply balancing and inventory replenishment processes, we help our customers manage their inventory. We’ve also developed tools to maximize device availability in both the warehouse and stores, while minimizing operational costs.

Our inventory management services include:
  • Unified Order Management.
    Our portal provides real-time information on stock orders, availability and estimated arrival times, credit limits and payables.
  • Automatic Replenishment.
    Our system also provides automatic replenishment to optimize inventory levels and ensure that wireless device inventories are stocked appropriately to meet demand.
Test, Repair & Remanufacturing
Brightstar’s strategic alliance with GENCO ATC enables us to offer test, repair and remanufacturing services that complement our reverse logistics offering and provide an end-to-end solution for our consumers, retailers, operators and manufacturers.



 
<  Back to Main Page

In This Issue

2012: The Smartphone Era

Brightstar Provides Smarter Supply Chains

NQ Mobile: Fighting Advanced Smartphone Security Threats

Solving the Supply Chain

Meeting Unplanned Demand

Mobilizing the Retail Business

Recapturing Revenue with GENCO ATC

About Brightstar



Photo Gallery

image


Photo Gallery

image


header bg